Top STR Markets — cap rates, occupancy & nightly rates

Browse top US markets or deep-dive any ZIP code.

Southeast

Gatlinburg

TN · Southeast

9.4% cap

Great Smoky Mountains gateway — year-round demand

74%
Occupancy
$310
Avg/night
$465K
Median price
CabinChaletCondo
View market analysis

Destin

FL · Southeast

6.8% cap

Florida Panhandle's Emerald Coast gem

66%
Occupancy
$475
Avg/night
$725K
Median price
CondoGulf-front HomeTownhouse
View market analysis

Asheville

NC · Southeast

4.3% cap Live

Blue Ridge arts & culture — strong year-round demand

62%
Occupancy
$270
Avg/night
$824K
Median price
CottageCraftsmanCabin
View market analysis

Nashville

TN · Southeast

7.8% cap

Music City — bachelorette capital of America

72%
Occupancy
$385
Avg/night
$545K
Median price
Single FamilyTownhouseCondo
View market analysis

Pigeon Forge

TN · Southeast

3.4% cap Live

Smoky Mountain gateway — cabins and family demand

62%
Occupancy
$194
Avg/night
$732K
Median price
CabinChaletLog Home
View market analysis

New Orleans

LA · Southeast

8.1% cap

The Big Easy — events-driven STR demand year-round

71%
Occupancy
$320
Avg/night
$480K
Median price
Shotgun HouseCreole CottageCondo
View market analysis

Charleston

SC · Southeast

6.9% cap

Historic charm meets coastal demand — premium SE market

69%
Occupancy
$370
Avg/night
$620K
Median price
Single FamilyCottageCondo
View market analysis

Myrtle Beach

SC · Southeast

5.2% cap Live

60 miles of beach — high-volume East Coast STR market

62%
Occupancy
$195
Avg/night
$406K
Median price
CondoOceanfront UnitTownhouse
View market analysis

Gulf Shores

AL · Southeast

8.6% cap

Alabama Gulf Coast — underrated value coastal STR

68%
Occupancy
$310
Avg/night
$480K
Median price
CondoBeach HouseGulf-front Unit
View market analysis

Hilton Head Island

SC · Southeast

1.8% cap Live

Luxury golf and beach island — premium repeat visitor market

62%
Occupancy
$226
Avg/night
$2.6M
Median price
VillaSingle FamilyCondo
View market analysis

Savannah

GA · Southeast

7.9% cap

Georgia's most walkable city — historic district STR gem

70%
Occupancy
$275
Avg/night
$420K
Median price
Historic HomeRowhouseCottage
View market analysis

Kissimmee

FL · Southeast

9.1% cap

Disney's backyard — world's most visited STR market

73%
Occupancy
$265
Avg/night
$395K
Median price
Single FamilyVacation HomeTownhouse
View market analysis

Panama City Beach

FL · Southeast

8.3% cap

Florida Panhandle — high-volume family and spring break market

65%
Occupancy
$295
Avg/night
$425K
Median price
CondoBeach HouseGulf-front Unit
View market analysis

Key West

FL · Southeast

1.3% cap Live

Southernmost point — premium year-round island STR

62%
Occupancy
$181
Avg/night
$2.0M
Median price
Conch HouseCottageCondo
View market analysis

St. Augustine

FL · Southeast

8.0% cap

America's oldest city — history and beach demand combined

68%
Occupancy
$255
Avg/night
$390K
Median price
Historic HomeCottageSingle Family
View market analysis

Miami Beach

FL · Southeast

6.4% cap

South Florida luxury STR — global demand, premium ADR

69%
Occupancy
$450
Avg/night
$685K
Median price
CondoLuxury ApartmentTownhouse
View market analysis

Anna Maria Island

FL · Southeast

6.1% cap

Old Florida charm — Gulf Coast's most beloved island escape

70%
Occupancy
$595
Avg/night
$1.1M
Median price
Beach CottageSingle FamilyGulf-front Home
View market analysis

Clearwater Beach

FL · Southeast

1.6% cap Live

Tampa Bay's top beach — high-volume Gulf Coast STR

62%
Occupancy
$353
Avg/night
$4.0M
Median price
CondoBeach HouseGulf-front Unit
View market analysis

Sarasota

FL · Southeast

6.7% cap

Florida arts capital — Siesta Key and cultural tourism

67%
Occupancy
$415
Avg/night
$695K
Median price
CondoSingle FamilyBeach Cottage
View market analysis

30A / Santa Rosa Beach

FL · Southeast

6.0% cap

Florida Panhandle's premium coastal corridor

65%
Occupancy
$695
Avg/night
$1.1M
Median price
Single FamilyCottageGulf-view Home
View market analysis

Amelia Island

FL · Southeast

4.5% cap Live

Florida's northernmost barrier island — quiet luxury STR

62%
Occupancy
$274
Avg/night
$799K
Median price
Single FamilyOceanfront HomeCottage
View market analysis

Don't see your market?

Search any US zip code in the dashboard. We pull live MLS data and STR comps for virtually any market.