Southeast8.0% avg cap rate

St. Augustine, FL

America's oldest city — history and beach demand combined

St. Augustine blends 450 years of Spanish colonial history with proximity to Ponte Vedra beaches and a thriving craft beverage scene. The historic district's narrow streets and centuries-old architecture create a distinctive listing aesthetic that converts exceptionally well. Tourism is year-round with strong event demand (Nights of Lights, Rhythm & Ribs) supporting shoulder seasons.

8.0%
Avg Cap Rate
Net operating income / price
68%
Avg Occupancy
Annual average
$255
Avg Nightly Rate
All property types
$390K
Median Price
STR-viable properties

Estimated Annual Performance

Gross rental revenue
68% occ × $255/night
$63,291
Est. operating expenses
Mgmt, cleaning, supplies, insurance (~40%)
– $25,316
Est. net operating income
Before mortgage & depreciation
$37,975
At median price
Implied cap rate
9.7%

* Estimates based on market averages. Individual property performance varies. Always run a full underwriting analysis.

Why Investors Choose St. Augustine

America's oldest city — unique historic district aesthetic
Nights of Lights holiday season draws massive December crowds
Proximity to Ponte Vedra Beach and Jacksonville surf beaches
Growing STR market with moderate regulation vs. larger FL cities
Peak season: Dec (Nights of Lights), Mar–May, summer
Top property types: Historic Home, Cottage, Single Family, Condo
Primary zip: 32084, 32080, 32092

Market averages, not guarantees. Cap rates, occupancy, and nightly rates are market-wide averages based on active STR listings and historical data. Individual property performance depends on location, amenities, management, and listing quality. Always run a full underwriting analysis before purchasing.

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