Moab, UT
Adventure capital - Arches and Canyonlands gateway
Moab is the gateway to two national parks - Arches and Canyonlands - plus world-famous mountain biking on Slickrock Trail. The adventure tourism demographic skews younger and is extremely repeat-visitor oriented, creating strong shoulder season demand that more established markets can't replicate. Entry prices are lower than ski markets with growing cap rates.
41 active listings in Moab are analyzed and ranked right now
Scored 1-10 against real Airbnb comps. See which properties rank highest and why.
Estimated Annual Performance
* Estimates based on market averages. Individual property performance varies. Always run a full underwriting analysis.
Why Investors Choose Moab
Moab STR investing, answered
Is Moab, UT a good short-term rental market?
Moab is a Mountain West STR market averaging a 3.9% cap rate, 48% annual occupancy, and $289/night across STR-viable listings, based on 41 active listings. Moab is the gateway to two national parks - Arches and Canyonlands - plus world-famous mountain biking on Slickrock Trail. The adventure tourism demographic skews younger and is extremely repeat-visitor oriented, creating strong shoulder season demand that more established markets can't replicate. Entry prices are lower than ski markets with growing cap rates.
What is the average Airbnb occupancy rate in Moab?
STR-viable properties in Moab average about 48% occupancy across the year. Peak season is Mar - May, Sept - Nov (avoids summer heat). Occupancy here reflects availability-adjusted booking performance, not raw calendar occupancy, so it represents what a full-time operated rental can realistically achieve.
How much do short-term rentals earn in Moab?
At $289/night and 48% occupancy, a typical Moab STR grosses roughly $50,316 per year before expenses, leaving an estimated $30,190 in net operating income against a $954K average price, an implied 3.2% cap rate. Individual results depend on property, amenities, and management.
What types of properties work best for STR in Moab?
The strongest-performing STR property types in Moab are Single Family, Cabin, Unique/Glamping, Casita. Gateway to Arches and Canyonlands National Parks. Matching the local guest profile and the amenities that drive bookings in this market matters more than raw square footage.
What is the median STR-viable home price in Moab?
STR-viable listings in Moab average around $954K. Primary STR ZIP codes include 84532. Combined with the market's 3.9% average cap rate, that price level sets the return baseline you'd underwrite against.
Market averages, not guarantees. Cap rates, occupancy, and nightly rates are market-wide averages based on active STR listings and historical data. Individual property performance depends on location, amenities, management, and listing quality. Always run a full underwriting analysis before purchasing.Stats sourced from 41 active listings · last updated Sep 1, 2026
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