Southeast4.4% avg cap rateLive · 150 active listings

Panama City Beach, FL

Florida Panhandle - high-volume family and spring break market

Panama City Beach offers 27 miles of Gulf Coast beach and one of the densest STR markets in Florida. Entry prices are meaningfully lower than Destin and 30A while delivering comparable occupancy during peak season. The market is heavily family- and spring-break-driven, with strong Memorial Day through Labor Day performance and soft winters.

Across 150 active STR-viable listings analyzed this month, Panama City Beach shows a 4.4% median cap rate at a $465K median list price, 42% occupancy, and $262/night. That ranks #14 of 57 markets in STRROI's live ranking. At typical prices, cash flow is tight: most listings only pencil out with a large down payment, a below-list purchase, or above-market nightly rates.

4.4%
Median Cap Rate
Across analyzed listings
42%
Avg Occupancy
Annual average
$262
Avg Nightly Rate
All property types
$465K
Median List Price
STR-viable properties

Panama City Beach real estate market right now

As of October 15, 2026, STRROI is tracking 150 homes for sale in Panama City Beach that could run as short-term rentals, at a median list price of $465,000. The middle half are priced between $330K and $711K. That works out to a median of $337 per square foot for a typical 1,378 square foot home. Homes here have been on the market 113 days on average, close to the 101 days typical across the 56 markets in STRROI's ranking. 45 of them were listed in the last 30 days.

150
Homes for sale
45 new in the last 30 days
$330K to $711K
Price range
Middle half of listings
$337
Price per sq ft
Median, 1,378 sq ft typical
113
Days on market
Average, vs 101 typical

These numbers cover the homes for sale STRROI analyzes as potential short-term rentals in Panama City Beach, mainly ZIP 32413. They are not every home sale in the area, so they can differ from MLS-wide figures. Month-by-month price history starts Oct 2026 and fills in as the market is re-checked each month.

What's for sale in Panama City Beach right now

Of the 150 homes for sale we analyzed in Panama City Beach, 10 (7%) project positive monthly cash flow with 20% down at a 7.5% rate, and 2 rate Buy or better on STRROI's 1-10 scale. 3-bedroom homes are the most common (59 for sale, median $499K). Returns are strongest in 1-bedroom homes at a 5.6% median cap rate, and weakest in 5+ bedroom homes at 3.1%. By property type, manufactured homes lead at a 6.1% median cap rate across 20 listings.

How 150 listings rate as an Airbnb
  • Strong Buy: 1
  • Buy: 1
  • Moderate Buy: 1
  • Watch: 7
  • Weak: 92
  • Avoid: 48
By bedrooms
BedsFor saleMedian priceCap rate
19$225K5.6%
252$409K4.3%
359$499K4.6%
417$789K4.7%
5+13$2.8M3.1%
By property type
TypeFor saleMedian priceCap rate
Single-family homes41$649K4.1%
Townhouses41$425K4.1%
Condos37$460K4.5%
Manufactured homes20$295K6.1%
Multi-family11$725K5.9%

Top-ranked homes for sale in Panama City Beach this month

Scored 1-10 against real Airbnb comps. Addresses, photos and the full underwriting are in the app.

  1. #1Strong Buy · 9/10
    5 bd · 2 ba manufactured home
    ZIP 32413 · listed at $472K
    Cap rate
    9.1%
    Cash flow
    +$953/mo
    Nightly
    $499 at 42%
  2. #2Buy · 8/10
    1 bd · 1 ba multi-family property
    ZIP 32413 · listed at $225K
    Cap rate
    9.1%
    Cash flow
    +$452/mo
    Nightly
    $131 at 42%
  3. #3Moderate Buy · 6/10
    4 bd · 2 ba townhouse
    ZIP 32413 · listed at $510K
    Cap rate
    7.5%
    Cash flow
    +$326/mo
    Nightly
    $450 at 42%
See which homes these are

How Panama City Beach compares

Panama City Beach ranks #5 of 21 Southeast markets in STRROI's live ranking; St. Augustine leads the region with a median cap rate of 5.7%. Its 4.4% cap rate is 1.5 points above the 2.9% median across all 57 ranked markets, and its $465K typical list price is cheaper than the Southeast median of $633K.

Southeast STR markets by median cap rate
RankMarketCap rateTypical price
#7New Orleans, LA5.7%$450K
#9Savannah, GA5.2%$799K
#11Key West, FL4.9%$860K
#14Panama City Beach, FL4.4%$465K
#15Myrtle Beach, SC4.4%$315K
#21Gulf Shores, AL3.7%$499K
#23Amelia Island, FL3.5%$625K

Rank is national, by median cap rate across active STR-viable listings. Cash flow uses STRROI's default financing assumptions. See the full ranking

Estimated Annual Performance

Gross rental revenue
42% occ × $262/night
$40,260
Est. operating expenses
Mgmt, cleaning, supplies, insurance (~40%)
- $16,104
Est. net operating income
Before mortgage & depreciation
$24,156
Median cap rate
Per-listing underwriting across 150 listings
4.4%

* Estimates based on market averages. Individual property performance varies. Always run a full underwriting analysis.

Why Investors Choose Panama City Beach

27 miles of Gulf beachfront - massive supply and demand base
Lower entry prices than Destin/30A with similar peak occupancy
Spring break demand drives March ADR spikes
Pier Park and casino traffic supports mid-week bookings
Peak season: Memorial Day - Labor Day, Spring Break
Top property types: Condo, Beach House, Gulf-front Unit
Primary zip: 32413, 32407, 32408

Panama City Beach STR investing, answered

Is Panama City Beach, FL a good short-term rental market?

Panama City Beach is a Southeast STR market with a 4.4% median cap rate, 42% annual occupancy, and $262/night across STR-viable listings, based on 150 active listings. It ranks #14 of 57 markets by median cap rate in STRROI's live ranking. This month 2 of its 150 homes for sale rate Buy or better.

What is the average Airbnb occupancy rate in Panama City Beach?

STR-viable properties in Panama City Beach average about 42% occupancy across the year. Peak season is Memorial Day - Labor Day, Spring Break. Occupancy here reflects availability-adjusted booking performance, not raw calendar occupancy, so it represents what a full-time operated rental can realistically achieve.

How much do short-term rentals earn in Panama City Beach?

At $262/night and 42% occupancy, a typical Panama City Beach STR grosses roughly $40,260 per year before expenses, leaving an estimated $24,156 in net operating income. Across analyzed listings the median cap rate is 4.4%. Individual results depend on property, amenities, and management.

What types of properties work best for STR in Panama City Beach?

Among homes for sale right now, 1-bedroom homes post the strongest median cap rate by size (5.6%), and manufactured homes lead by property type (6.1%). With guests, the best-performing STR types here are Condo, Beach House, Gulf-front Unit. Matching the local guest profile and the amenities that drive bookings matters more than raw square footage.

How many homes for sale in Panama City Beach cash flow as an Airbnb?

10 of 150 STR-viable listings (7%) project positive monthly cash flow after the mortgage, assuming 20% down at a 7.5% rate on a 30-year loan. The top-ranked listing this month is a 5-bedroom manufactured home in ZIP 32413 listed at $472K, projecting a 9.1% cap rate and +$953 a month.

What is the median home price in Panama City Beach, FL right now?

The median list price of the 150 homes for sale STRROI tracks in Panama City Beach is $465,000, and the middle half are priced between $330K and $711K. The median price per square foot is $337. These are homes that could run as short-term rentals, mainly ZIP 32413, not every sale in the area. Against a 4.4% median cap rate, that price level sets the return baseline you'd underwrite against.

How long do homes stay on the market in Panama City Beach?

Homes for sale in Panama City Beach have been listed 113 days on average, close to the 101 days typical across the 56 markets in STRROI's ranking. 45 of them were listed in the last 30 days.

Market averages, not guarantees. Cap rates, occupancy, and nightly rates are market-wide averages based on active STR listings and historical data. Individual property performance depends on location, amenities, management, and listing quality. Always run a full underwriting analysis before purchasing.Stats sourced from 150 active listings · last updated Oct 15, 2026

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