STRROI is a short-term rental (STR) investment analysis platform. It pulls live MLS listings, scores every property for STR return on investment (ROI) using real Airbnb comps, and generates AI-written deal memos — so investors can underwrite deals faster and with more confidence.

How does the buy rating work?

Every property is scored 1–10 based on cash-on-cash return (35%), cap rate (30%), monthly cash flow (20%), and property quality signals (15%). Scores of 8–10 are Strong Buy, 6–7 are Buy, 4–5 are Hold, and below 4 are Pass.

What data does STRROI use?

STRROI combines live MLS listing data with real short-term rental comp data — the same active listings your competition will be booking. Cap rates, ADR, occupancy, and cash flow are all calculated from real market data, not estimates.

What is an AI Deal Memo?

An AI Deal Memo is a full investment analysis document generated by AI in under 30 seconds. It includes an investment thesis, comparable rental analysis, risk factors, financing scenarios, sensitivity tables, and a buy/pass recommendation — formatted to share with partners or lenders.

Is there a free plan?

Yes. The free plan gives you full access to the STRROI interface using demo market data, so you can explore every feature before committing. Paid plans start at $24/month and unlock live MLS searches, real STR comps, and AI-powered analysis.

How is STRROI different from AirDNA or Mashvisor?

AirDNA and Mashvisor show you STR performance data for properties you already own or are researching manually. STRROI starts from live for-sale MLS listings and automatically underwriting each one for STR viability — so you're finding deals, not just analyzing them. The AI Deal Memo feature is also unique: no other STR tool generates a full underwriting memo from live comps.

West Coast6.6% avg cap rate

Palm Springs, CA

Coachella Valley desert luxury — celebrity homes and festival demand

Palm Springs and the Coachella Valley are among the highest-ADR STR markets in California outside of Napa and the Hamptons-equivalent Malibu. The Mid-Century Modern architecture, private pools, and proximity to Coachella/Stagecoach create a unique market that delivers extreme ADR spikes in April and strong snowbird demand from October through May. Palm Springs requires a STR permit and a transient occupancy tax remittance.

6.6%

Avg Cap Rate

Net operating income / price

63%

Avg Occupancy

Annual average

$425

Avg Nightly Rate

All property types

$620K

Median Price

STR-viable properties

Estimated Annual Performance

Gross rental revenue

63% occ × $425/night

$97,729

Est. operating expenses

Mgmt, cleaning, supplies, insurance (~40%)

– $39,092

Est. net operating income

Before mortgage & depreciation

$58,637

At median price

Implied cap rate

9.5%

* Estimates based on market averages. Individual property performance varies. Always run a full underwriting analysis.

Why Investors Choose Palm Springs

Coachella and Stagecoach weekends produce highest ADR of any California inland market

Mid-Century Modern architecture drives extraordinary listing photography

Private pool is near-mandatory — adds $150-300/night to base rate

Snowbird season Oct – May provides 7-month high-occupancy window

Peak season: Oct – May (snowbird), Apr (Coachella)

Top property types: Single Family, Mid-Century Modern, Pool Home, Condo

Primary zip: 92262, 92264, 92270, 92260

Market averages, not guarantees. Cap rates, occupancy, and nightly rates are market-wide averages based on active STR listings and historical data. Individual property performance depends on location, amenities, management, and listing quality. Always run a full underwriting analysis before purchasing.

Run a live analysis in Palm Springs

Search active MLS listings in Palm Springs and instantly see cap rates, cash flow projections, and STR comp-backed nightly rates — all in one underwriting report.

Search Palm Springs Listings

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