Southeast9.1% avg cap rate

Kissimmee, FL

Disney's backyard — world's most visited STR market

The Kissimmee/Orlando market surrounding Walt Disney World is the single largest STR market by booking volume in North America. Massive inventory, purpose-built vacation home communities, and family group demand create a high-volume, relatively lower ADR market. The key to exceptional returns is proximity and resort amenities — pools, game rooms, and themed bedrooms convert at higher rates.

9.1%
Avg Cap Rate
Net operating income / price
73%
Avg Occupancy
Annual average
$265
Avg Nightly Rate
All property types
$395K
Median Price
STR-viable properties

Estimated Annual Performance

Gross rental revenue
73% occ × $265/night
$70,609
Est. operating expenses
Mgmt, cleaning, supplies, insurance (~40%)
– $28,244
Est. net operating income
Before mortgage & depreciation
$42,365
At median price
Implied cap rate
10.7%

* Estimates based on market averages. Individual property performance varies. Always run a full underwriting analysis.

Why Investors Choose Kissimmee

Largest STR market by volume in North America
Walt Disney World drives year-round family demand
Purpose-built vacation home communities with managed amenities
Group homes (6-8 BR) earn outsized per-night returns
Peak season: Year-round (peaks: school breaks, summer)
Top property types: Single Family, Vacation Home, Townhouse, Condo
Primary zip: 34747, 34741, 34743, 34744

Market averages, not guarantees. Cap rates, occupancy, and nightly rates are market-wide averages based on active STR listings and historical data. Individual property performance depends on location, amenities, management, and listing quality. Always run a full underwriting analysis before purchasing.

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